He’s a tattoo artist that has gained popularity thanks to Instagram. He started his account because he saw the platform was becoming a tool to broadcast tattoo art.
According to him, Instagram is easier than Facebook or any other platform in the sense that it only focus on pictures and it is very simple and pleasant to use. He founds it interesting that everyone must deal with the same basis, no matter what. It means that people with higher or lower revenues have the same platform on which to post content but also that people around the World, no matter their countries’ development have the same opportunities on Instagram. However, even though he do believe that everyone can differentiate himself or herself from this format, he have no idea in what ways his Instagram account would be different from anyone else.
He is sponsoring his content whenever he has a special day at his tattoo shop or when he is coming to a new city because he wants his time investment to be useful. This means Instagram without money isn’t able to sufficiently reach out to his followers and inform them when he has something planned near them. He has also acknowledged that he had to post regularly in order to keep his followers. Even though he doesn’t feel pressured, he’s still aware that he can’t spend three days without uploading a new picture. He feels lucky as well since he has never been censured on the platform, even if many other tattoo artists are suffering from it and are seeing their publications being suppressed. He wouldn’t be surprised if some day one of his picture would be deleted by Instagram as he often posts nudity - especially women nudity - to show his tattoo creations. Nevertheless, Instagram remains for him an essential platform for tattoo artists and he’s sure it helped popularized tattoos worldwide.
He seems to feel very free since he considers Instagram as a place to showcase his creations. Despite that, he doesn’t feel that Instagram can be considered as an artistic platform, but only as something thanks to which people can discover artistic content. His Instagram account enabled him to have more clients.
On Instagram, he says, it is way more easier to build an account which is beautiful to see and to have a connexion with a community. He often organizes giveaways, which are known to be very popular on the platform. Contrary to facebook or twitter, Instagram has a vast community of artistic users which makes it easier to build a community and to have more and more followers. He consider his Facebook account to be private as he has created it years ago and so has his friends and family linked to it. Instagram is rather a public account since he created his profile far later and already had a platform on which he could speak to his relatives.